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PLAYER DEVELOPMENT — EST. 2020

TRAIN WITH PURPOSE.
COMPETE WITH CONFIDENCE.

Player-first basketball development for youth, high-school, and college athletes. Built on discipline, accountability, and the habits that outlast the game.

TRAIN WITH PURPOSE ✦ COMPETE WITH CONFIDENCE ✦ HOOPER'S LIFESTYLE ✦ PLAYER DEVELOPMENT ✦ UNPHASD ✦

THE MISSION

A PLAYER-FIRST UNIVERSE WHERE HOOPERS DEVELOP THEIR GAME, BUILD WINNING HABITS, AND BECOME CONFIDENT COMPETITORS.

The habits you build as a hooper become the habits you carry through life. Welcome to the Hooper's Lifestyle.

MEET THE TRAINER

KIANNA FLANNAGAN

FOUNDER & HEAD TRAINER

Former Division I & Division II basketball player. Founded Unphasd in 2020 to build a player-first universe where hoopers develop their game, build winning habits, and become more confident competitors.

WHY UNPHASD

BUILT DIFFERENT. TRAINED DIFFERENT.

SKILL DEVELOPMENT

High-level, detail-driven player development built around each athlete's game.

WINNING HABITS

Discipline, consistency, and accountability trained into every session.

CONFIDENCE

Athletes learn to compete with belief and show up every day with purpose.

PREPARATION

Structured pathways that prepare players for whatever level comes next.

WHY UNPHASD

EVERY LEVEL. EVERY HOOPER.

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YOUTH DEVELOPMENT

03

UNPHASD BOYS BASKETBALL

04

UNPHASD IGNITE

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NEXT LEVEL PREP

06

CAMPS & CLINICS

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ATHLETE RESULTS

THE WORK SPEAKS.

“Unphasd is different because when they mention player development, they invest in it. Ball handling, shooting form, foot work….not only is it a part of every session, but it is corrected and explained as to why it’s important in the game. As someone who has viewed many games other programs, Unphasd is unique in that it educates the whole player starting with the basics that produce greatness.”

Kate 

Coach Kay has been coaching my daughter Zoe for over two years, and we couldn’t be happier with the progress Zoe has made. Kay is an excellent trainer who truly knows how to connect with the girls and get through to them. She understands how to challenge them while also building their confidence and helping them grow as players.  We have seen firsthand how much Zoe has improved through Kay’s coaching, both in her skills and her understanding of the game. We are so grateful for her dedication, knowledge, and the positive impact she has had on Zoe. I highly recommend Coach Kay to any young basketball player looking to improve and grow!

~Raffi

MAKE IT A LIFESTYLE

JOIN THE UNIVERSE

Training updates, camp announcements, and development content — straight to your inbox.

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READY WHEN YOU ARE

YOUR GAME WON'T
DEVELOP ITSELF.

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